by Victoria's Secret
Love Spell is an intensely sweet, fruity, and floral body spray that evokes strong nostalgia for many, particularly those who grew up in the early 2000s. It features a prominent cherry blossom and peach top note, blending into a soft floral heart of jasmine and lily-of-the-valley, with a fresh, clean base of musk and white woods. The scent is universally recognized and polarizing—its bold, synthetic, bubble-gum-like quality feels either irresistibly youthful and playful or overwhelmingly cloying and headache-inducing. Despite its short longevity and faint sillage, it consistently performs as a projecting and long-lasting mist, especially on clothing. It's a signature scent for many young women and a powerful mood enhancer for those with fond memories tied to it. Its popularity persists across generations, often worn for casual days or as a summer staple.